Marketing Harmony: Archive

June 2013

3 posts

Responsive Marketing → darmano.typepad.com

Nice piece on the move to non-linear process models in Marketing. Our software development brethren have made this switch, effectively I might add, and it is time that we Marketeers recognize that the old Waterfall process restricts the creativity and quick response time we crave.

Jun 17, 20130 notes

Play

Jun 13, 20131 note

#apple #Branding

13 Steve Jobs quotes for Creatives and Designers

13 Steve Jobs Quotes for Creatives and Designers from Stinson Design

Jun 09, 20130 notes

January 2013

3 posts

Play

Jan 25, 20130 notes

#design

The Top 5 Website UX Trends of 2012 → uxmag.com

Jan 18, 20130 notes

The secret to storytelling is in the editing → presentationzen.com

Insightful as always, Garr Reynolds discusses the art of movie editing as a metaphor for how we Marketers need to edit the stories we tell.

Jan 07, 20130 notes

#marketing

December 2012

2 posts

Play

Dec 26, 20122 notes

#ken burns #stories

Dec 16, 20120 notes

July 2012

1 post

Play

Jul 04, 20120 notes

June 2012

3 posts

Play

Jun 20, 20120 notes

#Presentation Zen

Play

Jun 17, 20120 notes

The Most Annoying, Pretentious And Useless Business Jargon → forbes.com

I have been guilty of using most of these. How about you?

Jun 12, 20120 notes

May 2012

4 posts

7 Tips for Naming Your Business → entrepreneur.com

I don’t agree with points 2 and 3.

I think a name that sounds good and is memorable but does not necessarily have meaning can be quite powerful. Think Google - what benefit does that convey?

I also think that some of the “Web 2.0” names are quite good. Tumblr and Disqus come to mind.

Having said that, choosing a name for your product or company is a very important step - and one that is hard to change once you launch, so you should spend the requisite amount of time working to get this right the first time.

May 10, 20120 notes

Continuations: Europe at Risk and What it Means for US Startups → continuations.com

continuations:

Europe had three elections on the weekend: presidential in France, parliamentary in Greece and regional in Germany. The results are strongly anti-incumbent across he board. In France, Sarkozy is out and Hollande is in. In Greece, the PASOK party went from 160 to 41 seats and no longer has a…

May 07, 20126 notes

What a 9-Year-Old Can Teach You About Selling → inc.com

Stop the corporate-speak and Simplify Simplify Simplify.

May 07, 20120 notes

Learn to Pitch like Don Draper → openforum.com

May 01, 20120 notes